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Jenna Habayeb

Chief Marketing Officer, DG Premium Brands (7 For All Mankind, Splendid and Ella Moss)

Jenna specializes in the strategic development and implementation of fully integrated marketing campaigns with a core focus on data-driven storytelling and 360 thinking. She has applied this philosophy to help numerous brands create authentic experiences, engage with consumers on a deeper level, and maximize brand exposure and awareness. She has led key marketing initiatives for beloved brands including bareMinerals, bebe, Burger King, TABASCO, Tween Brands and more over her long agency career. Currently she is creating meaningful campaigns as the VP of Marketing for Splendid, Ella Moss and Chelsea Sky, three contemporary apparel brands located in Los Angeles.