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Liem Le

Founder and CEO, Little Lion

Liem brings over 15 years experience in marketing, sales, and operational excellence from the corporate and startup worlds.  After working with Fortune 500 companies in consumer and shopper research, she saw a gap between companies with domain insights mastery and companies with technology expertise.  Liem founded Little Lion to unify these two areas and advance her vision of leveraging technology and data analytics to drive solutions, empower, and move companies forward.  Combining best-of-breed technology with in-depth actionable insights, Little Lion provides retailers with an unprecedented 360° view of total customer spend inclusive of lifestyle preferences, purchase returns, and retailer cross-purchasing and switching.

Liem’s professional interests include active involvement in several organizations.  She’s a Committee Chair for the Chicago Network of Executive Women and a mentor for the Student Invention Convention.  Outside of work, Liem enjoys yoga, cooking, art, culture, and exploration.  She’s an avid world traveler and has visited more than 25 countries.