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Emma Mcilroy

CEO and Co-Founder, Wildfang

Emma Mcilroy is the CEO and Co-Founder of Wildfang: where badass women call home. Wildfang is an online/offline lifestyle brand who launched in March 2013, and saw 20,000 girls join the family in just 30 days. Featured in The Guardian, New York Times, Vice, Buzzfeed, Refinery 29 and Vogue – the Wildfang family has,and continues to, grow fast. Wildfang has built a highly engaged tribe of fans, including numerous A-List celebrities and musicians like Janelle Monae, Ellen Page and Evan Rachel Wood. Emma has over 8 years experience in brand & product marketing at two world-class brands: Nike and Barclays. A self-confessed brand marketing nerd, Emma graduated with a 1st Class Honors degree from Emmanuel College, Cambridge in Natural Sciences, specializing in Experimental Psychology. She is sports-crazy and an avid runner, footballer, golfer and tennis player. In 2015 Emma and her co-founder, Julia Parsley were named to the Upstart 100.